Welcome to BrandWars.

A fun look at the serious issue of brands in South Africa.

We use real people to place real orders and compare the results to see how they compare in value, taste, quality, brand perception and a few other cool areas as well. Our first project #pizzawars was very well received, with over 100, 000 views of the microsite, so we are pleased to announce the next phase of #brandwars.

#Burgerwars will be taking on the market leaders in the Takeaway burger section in South Africa and the results of #burgerwars will be released on 25th August.

For more info on the concept of #brandwars, or some of our other research such as Fans | Passions | Brands, please get in touch with Andrew Ross at andrew.ross@havas-se.co.za or visit www.brandwars.co.za to download all the info-graphics.